Recent News

• Cruising with Magnets // May 12 2014

  So, apparently you can take magnets on the road and high seas.

• From Lingua Franca to Heritage Language to Expanding Memeplex! // November 30 2013

  Persian was once the Lingua Franca of the civilized world.  Today, its variants are spoken in few countries, and as native speakers migrate from those countries, their children and grandchildren are losing the language. Is there a way to reverse this trend?  YES!  It requires conscious effort, strategy, some apps, and FUN!

• The Dragon Quadrilogy // November 26 2013

  It started out as a trilogy.  “What’s a trilogy?”  Setareh said.  “A story with three parts,”  I said.  “What?!  That’s nothing.  Let’s do four parts.  What’s the word for four parts?”  she asked.

• George Clooney Beshkans and Promotes Conversation // November 14 2013

  Ladies man, man’s man, Beshkan.  Magnet man?

• Woo Women (and Men) // October 25 2013

  “Language was invented for one reason.  To woo.  And in that endeavor - laziness will not do.”

• Aunt Beetle - xAle suskeh - خاله سوسکه // October 24 2013

  A beetle dresses up and goes on the road in search of a husband who won’t beat her.

• Persian-English Word Magnet REBOOT // October 22 2013

  UPDATE:  Thank you to everyone for participating in the Indiegogo Campaign last December.  We got up to $3,005!!!  Alas, not enough to green light the reboot.  Sign up on the form in the sidebar to get on the list for the next campaign.  This time we’ll do it right!  When we get 300 people signed up who we know want the fabulous magnets - we’ll re-launch.  Spread the word!  More info on the campaign below.  Your feedback welcome!

• Magnetic Dry Erase Boards and Wall Panels // October 17 2013

  Take your magnets on the road!

• Kidney App:  قربونت // October 15 2013

  Iranians say “Qorbun-e jigaret” a lot, which means “I’m the sacrifice for your liver.” Is this just t’Arof, or are Iranians more likely to be organ donors?

• Improvisation:  Say “Yes, and…” بداهه گویی // October 12 2013

  What happens when you’re looking for a word, and you can’t find it?

• You’ve got the Power:  extiAr dArid - اختیار دارید // October 11 2013

  ِYou’ve got the power!  As well as free will.  And choice.  Take your pick.

• qAbel nadAre - قابل ندارد // October 08 2013

  Thank you so much for what you just did!
  You shouldn’t have!
  It’s not worthy of you.
  قابل ندارد

• Vine + Twitter + Word Magnets, Oh, My. // October 07 2013

  Do you want to have more fun with Persian?  By yourself? With the help of the community? You’re in luck!  We live in a world of Persian-English Word magnets PLUS social media!

• What People Are Saying About the Magnets // October 04 2013

  Here are some quotes from people who bought the sets back in the day.  Please add your comments below!

• Meet Ti-Chey // October 01 2013

  Ti-Chey, aka toxm-e cheshm, the @coolzabAn avatAr.

• Grammar Guide // June 25 2013

  We have decoded the Persian language and reduced it to one glorious, concise pamphlet.

• Free Speech Word Magnets // June 25 2013

  Join the team to bring the Free Speech (aka “Where’s the Coup?”) Word Magnets to life.

• Word Order - SOV // June 24 2013

  Persian word order is different from English in two ways.  First, the modifier comes before the word it modifies (“shoes red”).  Second, the sentences follow a Subject, Object, Verb (SOV) order.  “Sara shoes wore.”

• Sentences with Pleasantries Magnets // June 24 2013

  Behold, some unworthy sentences we made with the Persian English Word Magnet Pleasantries kit.

• Pleasantries - تعارف // June 24 2013

  The Pleasantries kit (a.k.a. t’Arof) (a.k.a. تعارف) features over 600 Persian words of desperate supplication and inverted one-upmanship. Millions of possible self-sacrificing sentence combinations. The words are on magnetic word tiles.

• Sentences with Courtship Magnets // June 24 2013

  What sentences can you make with the Persian English Word Magnet Courtship kit?

• Magnet FAQs // June 24 2013

  The FAQs on Persian-English Word Magnets.

• Courtship - خواستگاری // June 24 2013

  The Courtship kit (a.k.a. xAstegAri) (a.k.a. خواستگاری) features over 600 Persian words of love, passion and insanity including particles, suffixes and prefixes for grammatical accuracy. Millions of romantic and inappropriate sentence combinations possible.

• Sentences with Standard Magnets // June 12 2013

  Check out some sentences we made using the Persian-English Word Magnet Standard kit and see how things get lost (and found) in translation.

• Standard - متداول // June 12 2013

  The Standard (a.k.a. “motedAvel”) magnet kit has over 600 Persian words on magnetic tiles with English on the back! Great for all ages! The perfect gift for everyone on your Nowruz list.

• Let’s get Simorqanized! // June 11 2013

  In which we coin a new word to bring together a mythic tale and community organizing.

• Persian-English Word Magnets // June 04 2013

  Persian-English Magnetic Word Play kits will help you bond with the Persian (a.k.a. Farsi) language. The kits are fun and educational and spark creativity! They are great for any level of language ability. Each kit has different words chosen around a theme.